The 10 Commandments of a Good Public Speaker

LA BONNE VOIX

Taking the floor, finding the "right voice" is not a hostage situation. You do not force people to listen to you, you make them want to.

CONCLUSION OF THE BOOK

The speaker's checklist

"The ten Commandments of the speaker are the last reminders to keep in mind at the very last moment before stepping onto the stage, dreaded by every human being," writes Adeline Toniutti in the conclusion of La Bonne Voix. "Anyone who makes you believe that setting foot on stage is easy, simple or even normal, is lying."

"Taking the floor, finding the right voice is not a hostage situation. You do not force people to listen to you, you make them want to."

Adeline Toniutti, La Bonne Voix (Leduc, 2025)

"Speech is a weapon and it must be handled with respect and discernment. Let us not forget that live performance offers no safety net, except one's intelligence and ability to bounce back and to truly hear the other person." That is why Adeline concludes her book "with the speaker's checklist, or the survival kit for those who find the audacity to take the floor and deliver their thoughts."

"This book is also to encourage you to always communicate infinitely rather than going to war against the other person who, let us remember, is just like us. Remember that no matter what happens, it must ring true, and with the heart, as we musicians say in our jargon."

COMMANDMENTS 1 TO 3

Own it, measure it, fight back

1.A blunder is still a blunder

Adeline opens this first commandment with a blunder lived in real time: on a TV set, she mixed up the names of two guests, and the host turned it into a running joke throughout the show. The lesson she draws: "A blunder is still a blunder and it is better to own it, or even apologize, even if you have to withstand the media wave that follows, than to deny it or publicly lie."

"Better a confessed fault that will be forgiven than a shameless lie. As my dear Nikos says, the public knows everything..."

2.Never contradict your interlocutor unless you are ready to take the blows

"When you raise your voice in turn, you always expose yourself to an escalation of the power struggle," warns Adeline. The real power lies elsewhere.

"The person who manages to respond in a gentle tone to an aggressive tonal attack actually holds the real power: that of bringing the discussion back toward a constructive resolution rather than toward a battlefield where noise and weapons clash, passionately."

"On camera, if someone inflates their tone aggressively to impress, nothing works better than staying steady and speaking softly." Because "the camera will naturally disavow their attempt at intimidation."

3.Train yourself to have a sharp comeback

"A sharp comeback is the art of responding quickly and accurately to the most annoying, even dubious, questions." Faced with those who use live broadcast to trap their guest, Adeline details several possible angles of response:

  • "Demonstrate that the other person's statements are absurd or false (using almost incontestable quantifiable data)."
  • "Point out to the other person that they are crossing a line by attacking you personally."
  • "Use their words against them, using the line they crossed to go further."
  • "Use humor as a thumb to the nose to defuse. Caution: humor has its tendencies that reason ignores."

"A lack of comeback, and therefore of response, can indirectly validate the other person in their degrading remarks. In any case, you must find a plausible reaction and not be afraid of displeasing."

COMMANDMENTS 4 TO 6

Hold your ground, hold your time

4.Regain control by asking to clarify the question

Faced with pointed questions designed to destabilize, "I encourage you to regain control by asking to clarify the question," advises Adeline. She recounts a recent shoot where a host tried to put words in her mouth: "I became my own lawyer and replied with three successive questions that eventually put my interlocutor in an awkward position. That is how the audience saw that the use of that question was unfair. And the more you respond with a smile and a childlike tone, the more devastating the effect."

5.You are the master of time

"Rarely will anyone, as the saying goes, hold a knife to your throat to make you answer." Thinking before speaking, as her mother used to say, remains very useful in daily life. "Above all, smile while you are preparing your answer."

Adeline recalls interviews where a superior used their status to humiliate her: "I would answer with a smile that enraged him; that smile and my blue eyes firmly locked on his told him I would rather lose that shoot than lower myself to fear him. Fear does not prevent danger."

"Likewise in writing, it is even easier to stretch time to leave space for the relationship and to give the other person time to return to an emotional state appropriate for both parties."

6.Doubting the other person's feelings, or how to declare war

"I love these people who think for you, who know better than you what you feel," Adeline says with irony. "In relationships of any kind, we cannot tolerate others speaking for us: it creates lies, false situations, unfortunate rumors and tragic endings. In La Traviata, if Alfredo had known that Violetta was very ill, she would not have died of love and tuberculosis in Paris."

The answer is not war but reframing: "I once advised a friend of mine to skillfully and kindly, without accusing the person, redirect the one who was overstepping. It worked like a bomb: the other person softened."

COMMANDMENTS 7 AND 8

Gentleness is not weakness

7.Do not confuse kindness with weakness

"Why do people think that because you do not raise your voice, because you have values and because you smile, they can crush you without restraint? Our world attributes weakness too readily to kind and polite behavior, so rare has it become."

"Just because I speak with gentleness and goodwill does not mean I am stupid, just as it does not mean I am a witch or a traitor because I religiously dye my hair red, referring to the famous Othello bias brought up during my participation in Les Traitres."

The advice: "Do not judge by appearances, and learn to listen to people and above all to watch them evolve through their actions."

8.Do not trust words alone

After a thorough defense of public speaking, Adeline ends "with an oh so important piece of advice: do not trust only words, but also actions." Because "smooth talkers spread the word to anaesthetize that part of you that wants to break free from their grip."

"For we now know that a well-sung tone, a well-spoken word carries great power: it is up to us to resist the spell."

COMMANDMENTS 9 AND 10

Dignity and sunshine on your face

9.You are a queen in every circumstance

This commandment was whispered to Adeline by the iconic Armande Altai "discreetly over tea in her salon filled with a thousand memories: you must remain dignified in every circumstance."

"There is nothing more dignified than a person who has the courage to keep their smile firmly in place and their soul high-minded when faced with an enemy trying to destroy or humiliate them."

"A wicked person will never find satisfaction if they kill their victim and she keeps not silence, but a vibrant smile, above it all..."

10.Speak with the sun on your face

How many books hammer home that if you have no charisma, you will never have any? "What a reductive vision of our own energy and our own human power! Every beating heart possesses its own energy to radiate from birth, wherever there is life." And Adeline specifies: "The so-called confidence comes from hard work or a well-reinforced ego; charisma, on the other hand, emanates from the conviction that something greater illuminates us."

"Before every scene, before every prime-time show, I connect. I think of those charismatic beings whom even death could not make disappear." Like Freddie Mercury, about whom her father would say with an undisguised smile: "Freddie is a living legend, that's just how it is."

"I have sunshine on my face, as if grace had touched me, and if she is willing to guide me, I would say that everything is going to be all right"

Adeline Toniutti, lyrics of the song that closes her show, quoted in La Bonne Voix (Leduc, 2025)

These few notes of music recall "the sensation of the sun radiating generously on our face" and allow one "to feel the beam of charisma on each of the beings who inhabit this planet."

GO FURTHER

Find your right voice

These ten commandments conclude La Bonne Voix by Adeline Toniutti (Leduc, 2025), the reference book on the speaking voice and public speaking.

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